June Newsletter

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	::: NEWSLETTER :::  June 2006 Contents: Testimonials WritingMonster Gets a Facelift Article: Writing Effective Cover Letters  by: Paul Hegarty   Testimonials: Look what our customers are saying about WritingMonster! -Thank you so much. I was skeptical at first about the service, but the errors that you guys caught speak mountains about your expertise in editing. I also really appreciated the time and customer-oriented service that you advertise and more importantly follow through on. You will be my choice for all future editing needs. Sincerely, V.C., Harvard MBA Program -Thanks for your help with my grad school statement. It is perfectly matched to me. I am so pleased with this paper. I hope to be accepted by the program! Many thanks! Vincent, HONG KONG (Admissions Essay Writing) -Thank you very much, you are really professional!!! Amazing job!! It is no wonder that all my friends are using your service now. Again- thank you! - Issac   WritingMonster Gets a Facelift! We are pleased to announce that our website has undergone several changes in an effort to make your navigation easier. This month we will be launching our Editor Directory. This directory is designed to provide you a comprehensive list of all WritingMonster editors and their respective expertise. You will be able to review credentials and select the editor that is most appropriate for your specific document. Whether you are an undergraduate student or a business professional, our diverse selection of editors can meet your needs.   Article: Writing Effective Cover Letters  by: Paul Hegarty The cover letter is often overlooked when preparing a resume. Your cover letter is just as important. In actual fact the cover letter will yield the first impression. Have a terrible cover letter and the next step will be the trash can. When writing the cover letter we want to be short and snappy. We want to create interest. We want it to be clean and concise. The objective with the cover letter is to get the prospective employer to read your resume and call you for an interview. Employers are busy. There are a lot people applying for jobs. Think to yourself how you can get to the next step. Understand the position you are applying for and get to the point of how you will be the best person for the job. Lead the way in an exciting fashion to the employer reading your resume and getting on the phone to find out more about you. The cover letter will always begin with placing your full name, address, telephone number, and e-mail address in the top left hand corner of your letter. Always remember not to use abbreviations. Starting out with the opening paragraph the goal is to generate interest and outline the exact position you are applying for. Now that you have introduced yourself and given the position your are applying for, then you move on to the second paragraph where you will reveal your education, work experiences, leadership skills, etc. In this paragraph also you would touch on your interest in that specific position and your interest in the company. Again outline specific interests that you have in both. You want your prospective employer to feel your enthusiasm and appreciate your knowledge of his or her company. The cover letter sells the sizzle and generates an interest to read more.  Author: Paul Hegarty HAPPY SUMMER!!! The WritingMonster Team
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WritingMonster Gets a Facelift!
Current mood: accomplished

We are pleased to announce that our website has undergone several changes in an effort to make your navigation easier. This month we will be launching our Editor Directory. This directory is designed to provide you a comprehensive list of all WritingMonster editors and their respective expertise. You will be able to review credentials and select the editor that is most appropriate for your specific document. Whether you are an undergraduate student or a business professional, our diverse selection of editors can meet your needs.

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Get on our Newsletter List
Category: Writing and Poetry

WritingMonster.com is the world's number one multi-service editorial company online. WritingMonster gives you direct access to over 150 highly qualified proofreading and editing experts, including English professors, lawyers, copy editors, technical and business writers.

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The Importance of Proofreading.
Category: School, College, Greek

"The Importance of Proofreading.

Article by: Shirley Taylor Monday, 3rd October 2005

Have you ever proofread a letter, leaflet or information sheet 20 times, then printed out 10,000 copies ... only for someone to look at it and point out a glaring error?

Yes I guess we've all been there, done that! If you are responsible for proofreading important documents (and aren't all documents important?) then here are my tips for effective proofreading:

Avoid distractions. It's best to proofread in a quiet environment, with no disturbances such as phones, background conversation etc.

Read the work out loud. Using proper intonation will help you to spot faulty sentence construction and bad punctuation and grammar.

Concentrate on reading one word at a time. This takes practice. It's fairly common to skim over the words when we read normally. Try to make a conscious effort to stare at each word in turn. This isn't as slow as it sounds - it's just a different reading technique.

Be methodical - read one line at a time. Use a ruler to guide your eyes so that you don't miss the odd line.

Take a break occasionally. Especially with longer documents, you need a break now and again. Everyone loses concentration after a while, so set a time limit and then take a break.

Remember to look also for inconsistencies in style and presentation, such as headings that suddenly switch from capitals to lower case, or a change in font or spacing.

Leave a decent period of time between writing and proofreading the work. Reading with a fresh approach will help you to spot more mistakes.

Print out a hard copy for the final proofreading. Somehow we always manage to miss a few errors if we rely on proofreading on screen.

Keep your knowledge of punctuation and grammar up-to-date. Unless you know what is correct, you cannot spot mistakes.

Ask someone else to do a final check of important documents - we tend to be able to find other people's mistakes much more easily than our own!


Source: http://www.4hoteliers.com/4hots_fshw.php?mwi=935

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The secret Of Writing Persuasive Web Content

The Secret Of Writing Persuasive Web Content by: Trish Andrews
Writing persuasive web content covers a wonderful variety of writing techniques. You can use different voices, humor, inspiration, or sales copy. Every web page should have a purpose: To familiarize, to inform, or to call the reader to action (click to the next page, join a newsletter, buy a product, or sign up for a mini-course.)
The writing style or technique you use for each web page should be "in tune" with the goal of that page. And the one key to writing persuasive web content -- and ultimately a successful web site -- is this: Understand Your Readers.
Website owners and writers understand the purpose behind most websites is to generate income.
It is a well-known fact that the majority of web readers are seeking information. These readers likely do not know that most web sites exist to make money.
Think Like Your Readers
When you understand this one aspect, then you will succeed in writing very effective and persuasive web content. Think like your readers, who probably have reached your site looking for help, reinforcement, or how-to-do-something. Great persuasive web content isn't a sales pitch. It's much more far-reaching than that.
When a reader lands on your web page full of friendly, useful, and legitimate content about their search term, he or she will begin to trust and believe in you, the website author. Keep the elements of good web writing sharp: Familiarization, Information, and Action.
Write so your readers feel familiar with your site. Speak directly to them. Help them know where they are on the website with clear navigation. Establish rapport with your readers by showing them you understand their concerns. Let them know how and why you have the means to help them. When your reader feels comfortable and familiar with you, they will spend time reading about your product or service.
Write pages full of interesting, easy to read advice, facts, and information. There is no better way to show your credibility to your readers. Surprise them with the latest updates and breaking news about your subject. Give them new perspective for them to sink their teeth into.
Keep It Real... Readers Will Detect When You Don't
Your readers need to know you're legitimate ... and you prove this to them with your knowledge and fair assessments of your product or service. Never stop working to establish trust with your readers.
Persuasive web content always leads to action. Make the desired action clear and easy for your readers to respond to. A complicated response process makes for a miserable failure! Write pages that use understandable links and simple buttons for readers to click.
Be honest at all times with your implications, too. If you're retrieving their email address with the intent of sending newsletters or product updates, say so right up front. Never manipulate your reader in any way.
Writing great persuasive web content appeals to the reader's intelligence and true needs. Never disrespect readers by appealing to fears and insecurities. Too many web writers have tried this and failed.
Remember that you serve your own interests best by serving your reader's interests. That is the mark of a truly legitimate web site where persuasion begins naturally and becomes dynamic. The results you see will be remarkable!

Copyright 2006 Trish Andrews

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